Creating a future-proof retail and F&B destination in the heart of Wanchai.
The Tonnochy
spectrability
Brand Identity
Client
The Tonnochy
Introduction
Arch Capital acquired 274 Jaffe Road, Hong Kong, a commercial property in the Tonnochy precinct. Spectra developed a fresh brand strategy and compelling brand identity to create a unique retail and F&B destination for the large office community in the area. The new brand effectively positions the property as a prime location in Tonnochy.
Logo Design
Leaflet
Hoarding
